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The idea of DOHA BERLIN connects two worlds and promotes international cooperation between Qatar and Germany. With outstanding expertise, experience, cultural competence, and networks in both countries the agency works in all fields of sports & business closely together with presented by gmbh including an own pool for brand ambassadors (football celebrities) and supports also the non-profit organization German Football Ambassador.

The “DOHA SPECIAL” concept provides an example of our services offering around the biggest tournament on earth – 2022 in Qatar.

Years connected with Doha

It take time to develop lasting and fulfilling relationships!

Stays in Qatar

Personal meetings are essential for a good cooperation.

Years of business in Berlin

35 years of successful entrepreneurship in Berlin and Europe in general.
  • 07/2022

    Pannellist at the QFC Roundtables in Berlin and Munich

  • 03/2022

    Visit of the new 3-2-1 Qatar Olympic and Sports Museum, which opened recently. A new gem in the Aspire Zone.

  • 03/2022 the Expo in Dubai, the first thing to do was visit the Qatar pavilion😉

  • 02/2022

    Happy National Sport Day 2022. Every year, Qatar honours sport with a national public holiday.

  • 01/2022
  • 12/2021

    A couple of days during the Arab Cup in Qatar... Great decision-maker talks behind the scene. And enough time to meet some friends in private atmosphere, too. Here (among others) with Mubarak Al-Hajri, formerly one of the best rallye drivers of the Middle-East with 450 titles and podiums. Now a successfull business man and a very warm and human host. Thank you!

  • 12/2021

    Visiting the Arab Cup - Semi Final

  • 11/2021

    Qatar 2022 - One year to go

  • 07/2021

    After a long break due to the pandemic, first time back in Qatar since last year. Inventory to prepare the next steps.

  • 02/2021


  • 04/2021

    A very interesting exchange at the Iftar with H.E. the Ambassador of the State of Qatar at the Arabic Cultural House - the Divan

  • 02/2021

    Ready for #QFNSD2021?

    The annual National Sports Day, aims to raise people’s awareness of good health and fitness. Through the worldwide integration of Qatari embassies, we also joined the good idea again and did some sports this year – despite snow and minus 7 degrees in Berlin…

  • 02/2021

    DOHA BERLIN LLC registered by QFC – reopening after COVID19-break

  • 12/2020

    Today, unfortunately, we cannot be in Doha because of Corona. But especially now in these extraordinary times, we wish Qatar a happy National Day.

  • 03/2020

    Due to the Covid-19 pandemic we had to postpone our activities in 2020.

  • 01/2021

    We congratulate Qatar. And we congratulate the other countries. With the Al-Ula declaration they close the chapter of differences and give the chance for a peaceful and glory future.

  • 02/2020

    Qatar National Sports Day 2020 – Event, Berlin

  • 02/2020

    Visit of the CHI tournament AL SHAQAB on their unique facility in the area of the Qatar Foundation

  • 02/2020

    Meeting former Qatari nationalplayer Mohamed Mubarak Al-Mohannadi for an informal exchange about the Qatari football world

  • 02/2020

    Soft opening of our new location in Doha, Qatar. Once registration is complete, we will offer sports & business consulting services here for German, international and Qatari companies

  • 12/2019

    Meeting Jürgen Klopp for the official award handover "German Football Ambassador 2019" at FIFA Club World Cup in Doha, Qatar

  • 10/2019

    Visiting the IAAF World Athletics Championships in Doha, Qatar

  • 09/2019

    FIFA World Cup Emblem launch at the Divan Berlin

  • 09/2019

    TV report on the WORLD CUP Emblem Launch

  • 08/2019

    Business Day of the Conference of the Leaders of German representations abroad 2019

  • 08/2019

    Event: “30 Years Fall of the Berlin Wall: Divided memories, different realities, shared future”

  • 07/2019

    Short trip - 20 hours in Doha

    Thank you QATAR AIRWAYS. Always a plesure!

  • 07/2019

    Official visit Qatar National Museum

  • 06/2019

    Pre-Talks Arabic Cultural House - The Divan

  • 06/2019

    One week of Business & Leisure

  • 04/2019

    Arab-German Sports Summit


  • 04/2019

    Save The Dream Peace Walk – Event, Berlin

  • 04/2019

    Save The Dream Youth Forum – Event, Berlin

  • 03/2019

    AFC Final Qatar vs. Japan – Event, Berlin

  • 03/2019

    Bayern Munich vs. Liverpool FC – ChampionsLeague, Munich

  • 02/2019

    Mixed Economic Commission Germany / Qatar - Conference, Berlin

  • 02/2019

    Qatar National Sports Day – Event, Berlin


  • 01/2019

    Official visit Qatar Olympic Sports Academy – Visit, Dohane

  • 01/2019

    Official visit Supreme Committee for Legacy & Delivery – Visit, Doha

  • 01/2019

    Official visit FC Bayern Munich with HE Sheik Saoud Bin Abdulrahman Al Thani – Visit, Doha

  • 01/2019

    Al Kass Interview – Interview, Berlin

  • 12/2018

    Qatar National Day – Reception, Berlin

  • 11/2018

    Official visit Katara Hospitality – Visit, Doha

  • 11/2018

    Generation Amazing at Football For Good – Event, Berlin

  • 09/2018

    Qatar- Germany Business & Investment Forum – Dinner, Berlin


  • 09/2018

    Qatar- Germany Business & Investment Forum – Conference, Berlin

  • 07/2018

    Public Viewing Football Worldcup – Reception, Berlin

  • 06/2018

    Public Viewing Football Worldcup – Reception, Berlin

  • 06/2018

    Public Viewing Football Worldcup – Reception, Berlin

  • 04/2018

    11th Arab-German Health Forum – Conference, Berlin



Roland Bischof is one of the most renowned experts on the market for sponsoring, marketing and testimonials. As a German entrepreneur, he is also a speaker, author, founder of the Initiative Deutscher Fußball Botschafter (German Football Ambassador Initiative) and Vice President of the FASPO (Association for Sponsoring in Germany, Austria and Switzerland) as well as a member of the jury for the Kulturmarken Award. He started out in 1986 as one of the pioneers in the sponsoring sector and over the past 30 years has managed around 500 national as well as international projects focusing on sport. He is a bestselling author with over 15,000 books sold in the fields of sponsoring and event marketing plus 20 years of national and international speaking experience.


At the start of his self-employment in 1986, sponsoring hardly existed in any noteworthy form. Until the EXPO ´92 in Seville, where he headed the VIP area of the German Pavilion, he concentrated mainly on national sponsoring, marketing and the organisation of sports and music projects. This was followed by several international engagements, which to this day allow him to draw on a wealth of experience from almost a hundred countries.

As CEO of Presented By GmbH, a sports business agency with offices in Berlin and Monaco, he accompanies companies, clubs and investor groups in their search for the right brands and markets. Step by step he also built up an international testimonial pool of celebrities from sports, film, music and art.

He has also been consulting athletes for over twenty years. His first client was the incumbent European football champion Thomas Helmer, who still trusts him today. In addition to numerous football greats, he now also looks after leading athletes of other sports such as the NHL superstar Leon Draisaitl.


Roland Bischof is one of the most renowned speakers in the field of sponsoring and marketing. With his passion for sport, especially football, his personal closeness to sports celebrities and his wide international wealth of experience, he has been inspiring audiences for 20 years. In his keynotes and impulse speeches he combines relevant topics with inspiring entertainment. His authentic, positive and credible mentality takes the audience on a journey into the world of brands, marketing, sports and business.


Sponsoring, sport business, marketing and communication


German, English


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